After two years we were finally able to capture the team in a photo.
Left to right:
Steve, Kathleen, Jamie, Casey, Chad, Michael, Kevin, Chris, Gina, Sagar, Charlie, Scott, Adam, Steven.
VHX is now open to the public
When we launched VHX, we never imagined we’d get to work with creators like Kevin Spacey, Dave Grohl, Ira Glass, and Aziz Ansari.
We’ve been in private beta the last two years, helping distribute feature films, documentaries, TV shows, comedy specials, concerts, lectures and more. We’ve helped launch Camp Takota, Upstream Color, Mistaken for Strangers, the Oscar-nominated The Act of Killing, and many more. VHX now has over 300 titles available for sale, over $3M in gross transactions, and almost 500,000 customers worldwide.
And we are so excited for our next moves.
VHX is now open to the public. Anyone can sign up and start selling immediately. Our internet-video-shaped doors are wide open: https://vhx.tv
We are lowering our pricing. VHX is free to sign up and use, and we charge just 10% + $0.50 per transaction (down from 15-20%). No extra charges for credit card processing or anything – that’s everything. Transparency? Transparency. If you’re an existing publisher this pricing will be effective as of March 1st.
Anything that used to be sold on DVD can be sold on VHX. Our platform works for a lot more than just film and TV. Faith, fitness, lifestyle, education…the list goes on. VHX also works for organizations both big and small: individuals, distributors, studios, networks, and more. Make a site to sell your work, distribute your project, and own the relationship with your audience. VHX is the technology platform that lets you run your own iTunes or Netflix. Your digital copies replace the old physical, anywhere in the world.
Check out our fancy new homepage to learn more and start building your site. Contact us with any questions or feedback. We can’t wait to work with you!
“So part of this to me is an experiment, the idea of having a direct relationship with an audience, with my fans, and with the consumer. I’ll say, I did this, I’m proud of it. If you like my work in House Of Cards, this is where it started.”
Kevin Spacey is using VHX to power his latest project. Yes. We couldn’t be more honored to collaborate with someone who also knows the power of direct distribution.
NOW captures the incredible creative process of Kevin Spacey, Sam Mendes, the Bridge Project Company as they stage Richard III around the world. Watch the trailer and then pre-order NOW: In the Wings on a World Stage.
Make It Deluxe On Day One
Grabbing (and keeping) your audience’s attention is hard. Make sure fans get the most out of your movie on the first visit to your site by releasing standard and deluxe editions simultaneously. Here’s why:
- VHX customers will pay more when there’s more to buy: When deluxe and standard editions are released together, 80% of those titles sell more deluxe editions than standard editions. On average, 60% of total sales among this group come from deluxe packages.
- You can’t count on return visits to your site: When VHX titles release deluxe editions after standard editions, only 5% of total sales come from deluxe editions.
- Fans care more about content than price: Our data shows no significant correlation between price and sales within the $5 and $20 price range. So offer more content, maximize profits, and make it deluxe!
Kirby Ferguson, mastermind behind EVERYTHING IS A REMIX, just debuted another fascinating and fully independent video series, THIS IS NOT A CONSPIRACY THEORY.
“What we are now realizing is that we are guided, constrained and even controlled by the systems we have made… [They] have no ideology, they have no ambition, they are not greedy, they are not good, and they are not evil. They are simply not like us.”
Watch the first installment on YouTube for zero cents, then head to thisisnotaconspiracytheory.com to subscribe to all upcoming episodes, DRM- and conspiracy-free.
January on Planet VHX.
At extreme distances from the starting point, a glitch in the video game Minecraft causes the landscape to fracture into illogical patterns. Simon Parkin looks at one man’s journey to reach the end of the game’s universe: http://nyr.kr/M0A1Gf
OFFER YOUR MOVIE EVERYWHERE, WATCH YOUR SALES GROW -
We’ve said it before: the hardest part about selling your movie online isn’t convincing people to pay for it, it’s getting people to know it exists. What’s the trick? Make it ubiquitous.
Our stats have shown that offering your video on multiple platforms, including your own website, leads to…